Browsing All Posts published on »February, 2008«

Bovine Coverage

February 25, 2008

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About this time last year Six-Fifty approached me to design a cycling kit for them. I knew a few of the team member were rockers from way back. So…the now famous “Van Hell Yeah!” pattern was created. Heavily borrowing form Eddie Van Halen’s trademark guitar paint jobs. So the Tour of California wrapped up today…and […]

12 Questions With…Myself?

February 18, 2008

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So the other day I was asked to answer a few questions for the upcoming launch of solutionset’s blog. It was interesting not what I was saying but the fact that I want to do more interviews with other people I work with respect and admire, from with in and outside of design. Like my […]

Wireframes Are Not Coloring Books for Designers.

February 11, 2008

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I was chatting with Dave Lowe-Rogstad the other day co-founder of the upstart creative shop Substance in Portland. We were talking about how we as designers and communicators had to be the UE/IA (User Experience/Information Architecture) experts in addition to the title on our business card. In fact way back when they were really inseparable, […]

Creative IS a Strategy.

February 4, 2008

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Creative is more than simple decoration. It’s a strategy. Companies, individuals, hell, even agencies that don’t operate with an understanding that whether your designing a logo, building a website or creating a campaign that does not view creative on the same strategic level as a pricing schedule or a go to market strategy are sure […]